Customer Partnerships...

No relationship is more important than the one we develop with our customers. They are the driving force behind everything we do.

Vendor Partnerships...

We partner with quality suppliers that deliver on their promises. They add strength to our platform and understand and support our commitment to our customers.

Who we are...

Incorporated in 1971 , Cal-Ell has been helping domestic and international suppliers connect with Canadian retailers and distributors.

We have sales offices in British Columbia, Ontario and Quebec with a warehouse/distribution facility in North Vancouver.

Together with a support team of merchandisers, we offer the tools necessary to help our suppliers succeed in the challenging Canadian marketplace.